Since its birth nearly 30 years ago, [PIAS] has been creatively involved in the (r)evolution of a multitude of artists, record labels and music genres as they transition from niche to crossover. They strive to work with the most inventive and original artists possible and, without compromise, take their music to the widest possible audience. The primary interest of the people that work at [PIAS] has and will always been their passion for music and, whilst we’re a commercial company, they are 100% independent and one of the leaders of what remains a great tradition of non-corporate label culture.

[PIAS] Nites is the natural extension of their culture. These Nites are built as high quality events – quality music performed in quality spaces resulting in quality memories. Of course these events promote the work of their artists and labels, but they’re primarily intended to be unique experiences in discovery, excitement and eclecticism. More than just a concert or mini festival, [PIAS] Nites are specifically designed to challenge all their senses and leave the music and party lover with a unique experience to remember.

I took some pictures during the first Dutch edition.

PIAS Nites 2011 (click for gallery)